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CUHK Business School Research Looks at How Companies Can Tailor Product Variety to Maximise Influencer Marketing

  • Written by Media Outreach

HONG KONG, CHINA - Media OutReach - 17 September 2020 - We live in the age of the social influencer. Nowadays, with the development of the internet and the growth of social media, it is increasingly easy for consumers to post a comment or a picture of a product and to notice whether somebody else uses or praises a product or a brand, making...

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Practical Ways to Help Reduce the Risk of Costly Business Disputes

Business disputes have a way of draining time, money and energy that could be better spent running your operation. While not every disagreement can be prevented, many disputes stem from issues that better planning may have reduced or avoided. Taking... Read more

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