The key to AI-powered customer experience? Integration, trust, and the human edge, reveals new MIT Technology Review Insights report

Written by PR Newswire

CAMBRIDGE, Mass., Sept. 3, 2025 /PRNewswire/ -- A new report by MIT Technology Review Insights reveals how brands can deliver enhanced customer experience, balancing AI with the human touch.

The new report, "The connected customer," is an MIT Technology Review Insights report sponsored by NiCE. This report draws on in-depth interviews with senior...

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