Dr. Althea Names IVE's Jang Wonyoung Global Ambassador Amid Overseas Growth

Written by PR Newswire

The Pure Lab pairs the announcement with a Seoul headquarters relocation and a 500 billion won sales target for 2026.

NEW YORK, March 9, 2026 /PRNewswire/ -- The Pure Lab has appointed Jang Wonyoung of IVE as global ambassador for its skincare brand Dr. Althea, a move the company describes as a milestone in its next phase of international growth.

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