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Team Taylor – why Swift’s brand works so well and how it could come under threat

  • Written by The Conversation

There is no escaping Taylor Swift. Even if you try to ignore the star, she is currently everywhere. On the airwaves, on playlists, streaming services, social media, in the news, on the big screen and at a mega-stadium near you.

Devoted “Swifties” around the globe have their own lore, with the 34-year-old’s appeal crossing sex,...

Read more: Team Taylor – why Swift’s brand works so well and how it could come under threat

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Gender-Inclusive Lash Treatments: Breaking Beauty Norms

Beauty is no longer defined by traditional gender standards, and the lash industry is evolving to reflect that.  In 2026, more clients of all genders are seeking lash lifts, tints, and extensions that enhance their natural features while respecting individual style... Read more

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