HONG KONG SAR - Media OutReach Newswire - 21 June 2024 - Generali Hong Kong has received two prestigious awards at the Bloomberg Businessweek (Chinese Edition) Financial Institution Awards 2024, recognizing its excellence in making a positive impact on the community and outstanding achievement in digital marketing strategies.

Generali Hong Kong has received two prestigious awards at the at the Bloomberg Businessweek (Chinese Edition) Financial Institution Awards 2024.

The two accolades received by Generali Hong Kong include:

• Corporate Social Responsibility – Excellence Performance
• Digital Marketing – Outstanding Performance

This prestigious recognition highlights Generali Hong Kong's proactive engagement in strengthening the community through The Human Safety Net, a global movement of people helping people originated by the Generali Group. It also underscores the exceptional creativity and innovation of its digital marketing strategies through a unique and creative approach.

Ms. Ady Law, Chief Distribution and Marketing Officer of Generali Hong Kong, said, "We are honored to receive these prestigious awards. They reflect our commitment to making a positive impact on the community and our innovative approach to digital marketing. We will continue to uphold our commitment to being a Lifetime Partner to our customers and the community."

The Financial Institution Awards, hosted annually by the iconic finance media Bloomberg Businessweek (Chinese Edition), are in their 10^th year of recognizing excellence. These awards honor companies with outstanding performance over the past year in the banking, insurance, and securities sectors, aiming to promote the sustainable development of Hong Kong's financial industry, cultivate talent, and foster innovation, thereby driving economic growth.

Hashtag: #GeneraliHongKong

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