Now TV launches addressable TV advertising to help improve campaign targeting

Written by Media Outreach

HONG KONG SAR - Media OutReach Newswire - 14 February 2024 - HKT (SEHK: 6823) -Now TV has launched Hong Kong's first addressable TV advertising service, applying the latest technology to enable more precise campaign targeting for enterprises. Leveraging the Group's large customer base, Now TV is able to categorise its users based on first-hand...

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