ATLANTA, March 24, 2025 /PRNewswire/ -- Zaxbys, a Southeastern QSR chicken chain with more than 970 locations in the U.S., has selected Berry AI's Camera Timers to modernize its drive-thru operations across its entire brand.

"As our drive-thru operations evolve and we look to the future for our brand, we are excited to leverage AI with camera timers in partnership with Berry AI," said Sharlene Smith, COO of Zaxbys. "This state of the art technology will help us better understand and improve the drive-thru experience for our customers in a way traditional loop timers have been limited."

The AI technology leverages cameras to measure operational metrics like speed of service and line abandonment while preserving privacy for guests, only capturing anonymous operational data. Restaurants can use this data to identify bottlenecks and improve real-time decisions.

"Restaurant team members have embraced the tech as it suggests actions based on real-time bottlenecks, allowing team members to focus on higher priority tasks," said Eric Lam, CEO at Berry AI.

"At Zaxbys, we're always looking ahead, using the latest technology to make every experience better—whether you're a guest enjoying your meal or a team member preparing it.", Smith said. "This deployment lays the foundation for AI cameras to assist our team members in more visual tasks, so they can focus on providing a better experience for our customers".

About Zaxbys:

Founded in 1990, Zaxbys™ is committed to serving delicious Chicken Fingerz™, Zalads®, wings, and signature sauces with Southern hospitality and a modern twist. Zaxbys has over 970 locations in 17 states and is headquartered in Atlanta, Ga. For more information, visit zaxbys.com or zaxbysfranchising.com.

About Berry AI:

Berry AI is the leading provider of camera-based timers to help fast food chains measure and improve speed of service. Berry's vision AI measures speed across the drive-thru and dining room, helping restaurants identify bottlenecks, reduce line abandonment and improve sales. Berry counts among its customers several of the top 20 global QSR brands. To learn more, visit www.berry-ai.com.

Media Contact:

Tim Chentimchen@berry-ai.com