Zarya Maxim Alexandrovich/ShutterstockImagine two doctors presented with identical information about the same patient giving very different diagnoses. Now imagine the reason for the difference is because the doctors have made their diagnosis in the morning or afternoon, or at the beginning or the end of the week.
This is “noise”...
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International organizations have a bit of a dilemma when it comes to this type of content creation. Regional or decentralized campaign efforts allow teams to operate independently, but a centralized…
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