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Brewing up change under COVID-19: Transforming how tea is bought and sold in Sri Lanka

  • Written by Media Outreach
  • Boil the kettle, fill the pot, and raise a celebratory cup. Sri Lanka's renowned tea industry has just dodged a potentially devastating COVID-19 shutdown by swapping 19th-century tradition with 21st-century digital innovation.
  • A cloud-based auction system keeps buyers and sellers socially distanced, safeguards a 150-year-old industry, and...

Read more: Brewing up change under COVID-19: Transforming how tea is bought and sold in Sri Lanka

Content Hierarchy in Emails: Guiding the Reader to Your CTA Naturally

Image by freepik Crafting a compelling copy for your email isn't enough. You must also ensure that your reader can easily find your call to action (CTA). This is done via content hierarchy intentional positioning of the written, graphic, and clickable... Read more

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