Hisense Extends Long-Term UEFA Partnership as Official Partner of UEFA EURO 2028

Written by PR Newswire

BERLIN, Sept. 3, 2026 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, announced at IFA 2026 that it will continue its partnership with UEFA as an Official Partner of UEFA EURO 2028, marking the fourth consecutive UEFA European Championship supported by Hisense.

Hisense's football journey began with...

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