Pixalate Introduces Samsung Connected TV Trends Report: Samsung Global Programmatic Advertising Market Share Hits 19% in Q1 2023

Written by PR Newswire

Samsung Smart TV commands increasing programmatic advertising market share, 19% in Q1 2023 up 3 percentage points YoY, trailing Roku (46%) and beating Amazon Fire TV (9%).

LONDON, June 21, 2023 /PRNewswire/ -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising,...

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