HONG KONG SAR -
Media OutReach - 21 July 2022 - Dorsett Hospitality International is delighted to be bringing
The Way We Dance, an Augmented Reality (AR) digital art performance piece, to Affordable Art Fair. Returning as the Exclusive Hotel Partner for Affordable Art Fair Hong Kong, Melbourne, London Battersea Autumn and Singapore for 2022, Dorsett Hospitality International has always believed in the power of art and technology to bring people together.
The Way We Dance at Affordable Art Fair
The Way We Dance AR Performance at Dorsett Booth
With a footprint of 54 hotels in 25 cities, Dorsett Hospitality International has supported the fight against Covid-19 from the very beginning looking after over half a million quarantine guests, medical workers and refugees from Afghanistan and Ukraine. As a hotel group, we've been inspired by how our guests, colleagues, frontliners and people from all walks of life have danced through the rain, through all challenges together, and come out stronger on the other side.
Behind the scenes: Yuh Egami with HKAPA dancers doing motion capture
This is what led us to partner with digital art and creative studio The Collective to create
The Way We Dance – choreographed by Yuh Egami (with kind permission from the Hong Kong Ballet) and performed by students Jennie Chou and Lee Kok Liang from the Hong Kong Academy of Performing Arts.
Combining visual art, virtual space and technology, the dances "Awake" and Progress" have been brought to life via motion capture with each virtual dancer designed through the lens of artists from all over the world; each representing their own unique experiences of the pandemic.
Instagram-activated artwork:
House of JoyandHouse of Dreams
When one door closes, another door opens. Dorsett Hospitality International's booth, will also showcase
House of Joy by Katrina Chuang and
House of Dreams by Sunny Sun – two physical artworks on canvas which come to life through an AR Instagram Filter.
Prints of these two art pieces will also be available for visitors to take home to colour and draw their own dreams before activating their own art piece using the Instagram filter!
Businesses across many industries generate large amounts of waste every day through operations, packaging, manufacturing, customer activity, and general workplace use. Many organisations now depend on professional commercial waste management services to maintain cleaner workplaces, improve operational efficiency, and support environmentally... Read more
Lead engagement is one of the most important moments in the sales and marketing journey. When a prospect downloads a guide, fills out a form, attends a webinar, clicks on…
Digital sales experiences have become a major part of how buyers discover, evaluate, and choose products or services. Buyers no longer rely only on direct conversations with sales representatives. They…
Omnichannel sales strategies have become increasingly important as buyers interact with businesses across many different digital and human touchpoints. A buyer may first discover a solution through a website, then…
Packaging plays an important role in protecting products, supporting logistics, and improving customer experience across many industries. Businesses searching for a reliable cardboard box manufacturer often require packaging solutions that combine…
Efficient transport and organised storage are critical requirements for professionals working across industries such as construction, electrical, plumbing, and landscaping, which is why tradesman trailers have become an essential asset for…
The future of travel remains uncertain
Since the COVID pandemic, feelings of uncertainty have never truly left as economic pressure persists, global tensions rise, and ambitious projects like the 2032 Olympics…
In today’s competitive commercial environment, signage is far more than just a display element—it acts as a silent communicator between a business and its audience. Whether positioned outdoors or within a…
Separation is rarely straightforward, and the emotional weight it carries can make even practical decisions feel overwhelming. When communication between separating parties breaks down, disputes over property, finances and parenting…
